Colibrium Partners, LLC, the leader in Health Insurance Sales, Service, and Wellness and now Private Exchange Automation announced today the launch of Tuo® Version 6.0. This major version update proudly welcome’s the addition of a new module to the Tuo® suite: Tuo® Private Exchange. Tuo® Private Exchange expands on Colibrium Partners’ core Sales Automation platform to offer carriers an out-of-the-box solution to easily adapt to the increasing demand for defined contribution employer sponsored coverage. Additionally, Tuo® 6.0 adds integrated third party wellness information and predictive analytics to Tuo® Dynamics, a health insurance configured version of Microsoft Dynamics CRM.

By incorporating the concept of defined contributions to its powerful plan comparison, quoting and enrollment solution, Tuo® Private Exchange gives health plans the ability to showcase their consumer oriented plans to existing group members and arms them with tools for comparing traditional employer paid coverage benefits with those offered directly by the carrier. Tuo® Private Exchange includes enhanced support channels that augment employer portals with direct Broker, Sales and Service assistance for employees as well as facilitating up-selling and cross-selling opportunities more characteristic in the direct-to-consumer market.

Tuo® 6.0 further enhances the Tuo® Wellness and Incentive Management module by incorporating third-party wellness data. Tuo® 6.0 provides individuals, providers, employers and health plans with a central location for displaying an individual’s health and wellness information. Serving as a ‘health hub’, Tuo® leverages existing information from fitness and wellness data aggregators as well as providing integrations with standalone wellness applications to present comprehensive member wellness data in a single, unified user experience.

Unifying wellness statistics with member data collected within the Tuo® Portal provides health plans with finely tuned insight into the unique health needs, wellness adoption rates and wellness plan effectiveness of their member populations. By presenting this perspective within the context of other types of member data such as purchasing behavior, health profiles, medical conditions, claims data and enrollment in targeted wellness or care management programs, Tuo® empowers employers, providers and health plans to analyze the effectiveness of their wellness and care management offerings and improve the quality of care.

“We believe for health plans to thrive, they need health plan specific Customer Relationship Management (CRM) capabilities. Tuo® 6.0 provides the tools to truly engage members, build relationships and manage relationships”, said Mark Poling, CEO, Colibrium Partners.

“As competition for the same customer intensifies, health plans will need to provide not just excellent, but exceptional customer experiences and innovative ways to engage consumers in selecting the benefits that match their needs and in managing their health, their risks, and their conditions,” said Dennis Schmuland, chief health strategy officer, U.S. Health and Life Sciences, Microsoft. “Colibrium Partners is leveraging the innovative capabilities of the Microsoft Dynamics CRM platform to offer a flexible and uniquely strategic solution for health plans to thrive in this hypercompetitive retail and defined contribution market.”

About Colibrium Partners: Colibrium Partners brings unmatched experience and the most comprehensive sales and service technology platform available today. Tuo® provides health insurance plans a unified Marketing, Sales, Underwriting, Care Management and Service platform enabling business functions to be unified, working together across traditional, online, social media and mobile channels.

Visit www.colibriumpartners.com or contact our Sales team at sales@colibriumpartners.com, 678-800-1866 (1TUO) for more information.